Customer Satisfaction Survey

In order to better serve our customers, Yokohama Tire would appreciate your assistance by completing this short survey if you have recently purchased a set of Yokohama tires.

1. Please select the Yokohama tire(s) you purchased?
<select> A008 or A008G A032R A520 Aegis LS4 AVID Touring AVID H4/V4 AVID H4s/V4s AVID T4 AVID S/T AVS ES100 AVS dB AVS dB S2 AVS Intermediate AVS Sport AVS S/T Geolandar A/T+ II Geolandar H/T Geolandar H/T-S Geolandar I/T Geolandar I/T+ Geolandar M/T Guardex 720 Parada Spec-2 Y356 Y720 Y755 Y788 Y811 Other Other, please specify:

2. Please specify how many of these tires you purchased.

3. Please tell use the make, model, and year of the vehicle for which you purchased these tires.

Make

Model

Year

4. Please specify the month and year in which you purchased the tires?

Month

<select> January February March April May June July August September October November December

Year

5. Approximately how many miles have you driven on your Yokohama tires?

6. Where did you purchase the tires (select one)?

	Independent Tire Store		Auto Dealer
	Company Owned Tire Store		Mail Order
	Warehouse/Discount Club		Mechanic or Auto Repair Shop
	Gas or Service Station		Mass Merchandiser (ex: Sears)
	Auto Parts Store		Other, please specify

7. Please mention the other brands you seriously considered when you purchased the new tires (check all that apply)?

	B.F. Goodrich		Bridgestone		Continental
	Cooper		Dunlop		Falken
	Firestone		General		Goodyear
	Kelly		Kumho		Michelin
	Pirelli		Toyo		Uniroyal
	None		Other, please specify

8. Please rate how important each attribute was to you, when you first considered purchasing your tires.

	Very Important	Somewhat Important	Neutral	Somewhat Unimportant	Not Important
A safe tire
A high performance tire
A high mileage tire
A good looking tire
A tire that offered good value
A well-known brand name tire
A durable/reliable tire
Reputation of the manufacturer
Reputation of the dealer

9. Were you aware of Yokohama as a brand of tire prior to this purchase? <select> Yes No

10. Have you owned Yokohama tires before? <select> Yes No

11. Please rank from 1 to 7 (with 1 being the most important) the reasons you purchased Yokohama tires?

	Sales person recommendation	Price	Best Value	Appearance	Warranty	Quality	Yokohama Reputation
1st
2nd
3rd
4th
5th
6th
7th

12. How likely would you be to consider purchasing Yokohama tires again and why (select one)?

	Very likely
	Somewhat likely
	Neutral
	Somewhat unlikely
	Very unlikely

Please explain? (2,000 character limit)

13. Please rate the performance of Yokohama tires based on the categories below:

	Excellent	Good	Average	Below Average	Poor
Dry handling
Wet handling
Snow traction
Ride comfort
Noise
Treadwear

14. Are there any comments or suggestions that you would like to provide to Yokohama Tire Corporation? (2,000 character limit)

At Yokohama Tire Corporation, we value your privacy. Yokohama will not resell or redistribute any personal information without your permission.

Would you like more information on Yokohama products? Yes No

Customer Information
First Name			Last Name
Address
City		State	<select> Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware District of Columbia Florida Georgia Guam Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Puerto Rico Rhode Island South Carolina South Dakota Tennessee Texas US Virgin Islands Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming Other	Postal Code
Country		Email

In order for Yokohama to better serve your needs, please tell us a little about yourself.

16. In which of the following categories does your age fall? <select> 19 and under 20 to 29 30 to 39 40 to 49 50 to 59 60 and over

17. Which of the following best describes your total household income before taxes? <select> Under $20,000 $20,000 to $39,999 $40,000 to $59,999 $60,000 to $79,999 $80,000 to $99,999 $100,000 and over

18. Which of these magazines do you read (check all that apply)?

	Automobile		Porsche Panorama
	Bimmer		Road & Track
	Car & Driver		Roundel
	European Car		Sport Compact Car
	Euro Tuner		Super Street
	Excellence		Velocity
	Four Wheeler		Others, please specify
	Grassroots Motorsports		None
	Popular Hot Rodding